How T-Shaped Is Your Workplace?
Published April 24th, 2007 in Experience Planning, Process, Design Thinking
More and more, I’m seeing people that I work with and people at other companies getting T-shaped. T-shaped thinkers are those people with the uncanny ability to get into the heads of others and uncover insight from variety of angles. T-shaped people can take those insights and synthesize them into an experience that is useful, usable and desirable.
David Armano has done a lot of thinking in this space. Misha Cornes from Organic is, in a subtler manner, talking about it too. I’m starting to see clients asking for these types of people on their projects. Companies, like the one I work for, are seeking these people too.
Who else is riding the T-shaped train? How T-shaped is your workplace?
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Above graphic, courtesy of David Armano.
2 Responses to “How T-Shaped Is Your Workplace?”
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Scott. Music to my ears. Silos are slowly coming down. Interactive design is becoming a blend of software design meets product design meets brand strategy. Digital is becoming the primary way we interact with brands.
It’s a good time for evaluating our professions. Less about labels and more about the value we can provide.
Thanks for the shout out.
Interesting thoughts. But whats the difference between the T-shaped people and the other bunch? Where do the T-shaped thinking begin? Is it the insights that matter? Is it the fact that Usable comes so late in the process, that they allow themselfs to be creative first and then looks for the usefullness of the Idea? Just some random thoughts
//Martin Jonasson@ReadLearnDo